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Archive for July 2019

10 Things That Newspapers Should Do To Attract Younger Readers

attracting younger readers

  1. Switch to Digital from Print Media In 2013, the Paper of Montgomery County in Crawford Indiana made a deliberate decision to change their revenue ratios. According to Median Insights, 94% of Millennials have a Smartphone and 74% get their news from online news sources. At the time the newspaper was bringing in 75%…

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5 Ways That Newspapers Can Better Engage Millennial Readers

engaging Millennials with newspapers

Turns out Millennials are not wrapped in a bed of narcissism and self absorption to not care for the news. According to the American Institute Press 69% of Millennials get their news once a day. However, with this stat at hand, why do news outlets still struggle to engage the Millennial audience? How do newspaper…

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9 Major Challenges in Working in a Multi-Generational Workplace

multigenerational workplace

For the first time in history, we now have five generations in the workplace. Ranging from Traditionalists, those born during World War II, to Generation Z who are just becoming old enough to work in the United States. With such a large age range in the workplace, organizations are essentially taking 60 years of values,…

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